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REC launches Serious About Standards campaign to highlight good practice

Recruiter Standards applauds the latest initiative from the UK recruitment trade association, REC which fears that  the current downturn may result in some employers into cutting corners in their recruitment processes, a move which will prove to be false economy. 

To demonstrate the importance of professional recruiters delivering the best possible service during these recessionary times, the Recruitment and Employment Confederation has launched a new campaign, Serious About Standards. 

This campaign is designed to help the REC’s corporate members and members of the Institute of Recruitment Professionals. It will help them demonstrate why it makes perfect business sense to use them to ensure compliance with the law and develop the talent they need to win in this highly competitive environment – and the added value they bring as a benefit.  

The campaign covers six core areas of REC services. 

  • Quality Assurance –  to help members convey to their clients the benefits of working to the highest possible standards defined in the REC’s Code of Professional Practice
  • Minimising Risk – to show how the REC’s fully comprehensive legal services are crucial in helping members and their clients protect themselves.
  • Qualifications  – highlighting  the benefits that will be reaped by their clients in using members who hold the REC’s industry recognised qualifications
  • Promoting Talent – to showcase the value that the gifted professionals who work for the REC corporate members can deliver. This they can do by encouraging their staff to join the REC’s newly launched Institute of Recruitment Professionals (IRP)
  • Promote Your Business- to offer members a new range of marketing tools which will enable them to promote the value of the REC membership to clients, in particular, to highlight that they have standards and integrity
  • Top 10 Ways to use standards in business – to provide 10 different ways to use standards- all focused on making a real, tangible difference to recruiters’ performance and clients’ bottom line

Fola Tayo, the REC’s Head of Professional Standards, added: “Demonstrating the highest levels of best practice provides a cast-iron assurance to clients, candidates and staff that REC members are setting the standard within the industry. Professional standards are at the core of everything REC members do and this campaign will give them even more support to ensure they are meeting all the requirements set out under our ten point Code of Professional Practice.” 

For more information on the Serious About Standards campaign, visit the website, www.rec.uk.com/serious.

REC Serious About Standards

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